Amaizing logo blinking
Spot Moves. See Reactions. Take Advantage.
What’s driving your market. What it means. Visible at last.

All data. No context.

You don’t lack data – you just lack context.

Dashboards show you what happened but not why. You still don’t know which competitor moved, what they changed, or how your customers responded.

Declining Sales icon
“My sales dropped and I don’t know why.”
Revenue leaks happen invisibly. By the time you notice a decline, the competitor move that caused it happened weeks ago – and you’ll likely never know who or what.
“I’m guessing blindly and every guess costs money.”
Without knowing what’s working for competitors, every pricing decision, listing change, and ad spend adjustment is a bet. Wrong bets compound.
“I know competitors are making moves, but I can’t see what.”
You can see competitors exist. You can see your own sales. You can’t see the connection between their moves and your performance – which is exactly what you need.
Bullseye 3D icon
“I seem to be targeting the wrong market.”
You’re advertising to everyone in your category when you should focus on customers who’ll actually buy your product. You’re spending ad budget competing against $9 products when you sell at $40.

From ASIN to Advantage

3 steps to success

You submit one ASIN. No login. No setup. We do the rest.

SCAN
We scan 150+ potential competitors across your category.
ANALYZE
We analyze 30+ in depth – separating real threats from background noise.
IDENTIFY
We identify your true rivals and show how customers respond to their moves.

Not Another Dashboard

Praise Be!

Tools like H10 and Jungle Scout give you data you need to interpret. Amaizing ditches the dashboard and gives you AI-driven intelligence you can act on.

Data dumps vs Drawn insights

H10 + JS: You interpret, connect dots, decide.

Amaizing: Our AI analyst draws the insights. You decide.

Blind spot vs Full picture

H10 + JS: Not tracked.

Amaizing: Reveals how customers respond to competitor moves.

You pull vs We push

H10 + JS: You log in and pull reports.

Amaizing: Actionable intelligence explained and delivered fast, directly to you.

Organizations that trust Amaizing’s Advantage

GOOD Mask Co. logoPawpail logoHARLO logoTrue Citrus logoPocket Radar logo
Brain icon in 3D

Impossible.
 Until now.

Thanks to AI

The data was always there. But making sense of it? Impossible.

Then AI broke the barrier. Our expertise built on top of it.

Amaizing makes market-level intelligence accessible for the first time. Not just to mega-brands – but to every growth brand.

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Ready. Steady. Go.

15-day FREE Trial • 2 free Deep Dives included

We’re already in beta with 200+ brands. Join them and start your FREE 15 day Trial now.

It couldn’t be simpler.

Number 1 icon
SUBMIT
One ASIN. No login. No credit card. No waiting.
Number 2 icon
SCAN
We map your market. 150+ rivals scanned, 30+ analyzed then true rivals identified & tracked.
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RECEIVE
Your Rival Report lands in 24-48 hours. Presents your top rivals, why they’re winning, how you compare, and how you can win back orders.
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STAY AHEAD
Weekly Advantage Report and Deep Dives keep you winning.
Who built Amaizing?

We’re not a software company that learned Amazon.

We’re Amazon operators and insiders who built the competitive intelligence we needed that we couldn’t find or buy elsewhere.

We’re operators
15 years managing growth on Amazon. $1B+ in sales. Brands scaled to 8-figures.
We’re insiders
Inside knowledge of Amazon’s product organization. We don’t just use the platform – we helped build it.
We’re experts
Experts in visual identity and copy that sells. Listings get clicks; brands build loyalty.
We’re trusted
Trusted by leading Amazon agencies who refer their best clients to us.

Built by Amazon operators with $1B+ in sales.

Meet the Team
Anders Hsi profile image
Anders Hsi

Founder & CEO

I’m a serial entrepreneur in the US, EU, and China with several retail brand successes, including leading the Good Mask Co. to over 25m masks sold and
 250k masks donated.

I co-invented / manufactured Thinx, the category leader for sustainable menstruation products (acquired by KC 
in 2022).

Ryan Flannagan profile image
Ryan Flannagan

Co-Founder & CSO

I’m the Founder and CEO of Nuanced Media, a top-ranking Amazon agency. I’ve worked with clients like Dollar Shave Club, Original Defense, and True Citrus.

I’m a recognized e-Commerce thought leader and have been featured on Buzzfeed, CNBC, 
and Yahoo Finance.

Paraskevas Deligiannis profile image
Paraskevas Deligiannis

Technical Lead

I’m a Senior Full-Stack Software Engineer and seasoned ML/AI practitioner and researcher.

With a Master’s from Stanford University, I worked and led teams in California and across Europe in early-stage start-ups, scale-ups, and CERN.

Rob Turner profile image
Rob Turner

Director of Product

I’m a Director of Product with 
25+ years experience of big thinking, brand building, and marketing, both in-agency 
and direct to client.

I’ve worked with global brands like Apple, Pepsi and Sony, helping them craft their brand communications across 
all channels.

Barry Smith profile image
Barry Smith

Director of Design

I’m a Product Designer, Graphic Designer and Art Director with 20+ years of award-winning experience in the Creative Industry building brands that engage customers across all media channels.

I’ve designed for global brands including Coca-Cola, Kellogg’s, Samsung, Guinness, and Cadbury’s.

Free Trial

$0
PER ASIN
  • 15 days full access
  • 1 Rival Report
  • 2 weekly Advantage Reports
  • 2 free Deep Dives
Start Free Trial

Premium

$100/mo
PER ASIN
  • 30+ competitors tracked
  • 4 weekly Advantage Reports
  • 4 Deep Dives per month
  • Priority support
TRY PREMIUM
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Make the move from

Advantage to Impact

Brands that succeed on Amazon move from the A to the I: Advantage to Impact.

While others guess blind, winning brands see their customers’ decisions and rivals’ moves more clearly. Be one of them. Be Amaizing.